HERITAGE BREWCRAFTERS

Heritage Brewcrafters is a craft brewery built on patriotic tradition and small-batch skill. The brand needed to feel rooted and proud, yet fresh enough to stand out in a crowded cooler.

The goal was an identity that honors the past without looking dated.
I built a four-part logo system: a circular badge with a torch and hop vine, an icon-only mark, and a horizontal lockup pairing a handwritten script "Heritage" with bold "BREW CRAFTERS." A ten-color palette anchored by Patriot Blue, Heritage Red, and Grain Gold carries across every touchpoint, supported by a four-font system of Cinzel, Playfair Display, EB Garamond, and Source Sans 3.

The identity extends across a six-beer lineup: Revolution Reserve, Old North, The Settler, Liberty Hops, Iron Forge, and Founders Amber. Each label has its own color logic tied to the style inside, so the range reads as one family while every beer stays easy to tell apart.

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